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Twinset Milano
new flagship store

The opening of the flagship store in Corso Vittorio Emanuele, in Milan, marks the launch of a new image for Twinset stores worldwide. The concept is an innovative interpretation of the sense of softness and feminine elegance for which Twinset brand’s spaces have always stood out.
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Twinset Milano
new flagship store

The opening of the flagship store in Corso Vittorio Emanuele, in Milan, marks the launch of a new image for Twinset stores worldwide. The concept, designed by Architect Fabio Ferrillo and developed by the Milan-based OFF Arch studio, is an innovative interpretation of the sense of softness and feminine elegance for which Twinset brand’s spaces have always stood out.
The surfaces have luminous, soft and warm colours. The solid colour walls and resin flooring are in delicate, pale beige. Along the walls is a detailed installation dedicated to the collections, with variety and flexibility as its key features. Some of the garments are placed in an extremely smooth, tactile and feminine setting with sinuous velvet walls in a pale pink colour. This continuity is interrupted by geometric elements that create a very modern feel, with glass panels in brighter colours that give the display of the collection a rhythmic look with a fine and contemporary acid-etched finish.
Each metal element, from the hanging system to the glass wall panelling, is characterised by a special satin nickel finish, which gives the material an extremely complex, modern texture while remaining soft and sophisticated. The series of thin and elegant vertical tubes, used repeatedly in large sections of the walls, highlights the significant role of this finish – which was created especially for Twinset – in providing an overall sense of warmth and intimacy to the environment.
The system of displays in the store is also vast and diverse, ranging from curved elements in delicate matte hues to small parts in wood, as well as matte nickel hangers, in different sizes and heights, and surfaces in fine acid-etched glass in vibrant colours.
Living areas are arranged around large parquet flooring areas in warm shades, where modular velvet and leather seating in different shapes offers an ideal opportunity for a break, calm and relax, with the addition of plants to create a fresh and comfortable atmosphere.
The chandelier plays an extremely important role in the history of Twinset and, in this concept, it is reinterpreted with a new style: it is made of sophisticated, lightly coloured crystal tubes and luminous opaline spheres. Finally, for the flagship store in Milan, a large sphere was designed in order to welcome customers, around which small glass gems of various shapes will shine, lit by luminous planets in the centre, a site-specific element to make this space even more distinctive.
The concept is an innovative interpretation of the sense of softness and feminine elegance for which Twinset brand’s spaces have always stood out.
The surfaces have luminous, soft and warm colours. The solid colour walls and resin flooring are in delicate, pale beige. Some of the garments are placed in a feminine setting with sinuous velvet walls in a pale pink colour. The system of displays in the store is also vast and diverse, ranging from curved elements in delicate matte hues to small parts in wood, as well as matte nickel hangers.
The chandelier plays an extremely important role in the history of Twinset and, in this concept, it is reinterpreted with a new style: it is made of sophisticated, lightly coloured crystal tubes and luminous opaline spheres. Finally, for the flagship store in Milan, a large sphere was designed in order to welcome customers, around which small glass gems of various shapes will shine, lit by luminous planets in the centre, a site-specific element to make this space even more distinctive.
Client: Twinset Milano
Typology: Retail
Location: Milan, Italy
Year: 2018
Photographer: Lorenzo Fanfani
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Emilio Pucci Headquarters

The tactile perception is one of contrasts, mixing polished office partitions with raw pillars, smooth countertops and exposed ventilation and lighting plants.
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Emilio Pucci Headquarters

The project for Emilio Pucci Headquarters finds its inspirations from both the heritage of the brand and the intrinsic value of the Milanese building it is hosted in. The previous venue, sixteen-century Palazzo Pucci in Florence, is emblematic of the brand’s attitude of mixing history and present, frescoes and bright metal.
Bearing great respect to the pre-existent building, the new project started from a meticulous work of restoration of the precious curtain wall typical of the Milanese architecture of the ‘50s and ‘60s. The different levels are unified by the same technical articulation characterized by linear shapes and transparent surfaces, referencing the worlds of Nanda Vigo and Jean Prouvé, while the tactile perception is one of contrasts, mixing polished office partitions with raw pillars, smooth countertops and exposed ventilation and lighting plants. Moreover, the purity of lines and configuration acquire a highly graphic appearance, strongly linked to the figurative imaginary representative of Pucci.
The lobby front office, a warm woodwork desk resting on the concrete floor and anchoring on rough pillars, is representative of the approach: a timeless, classical aesthetic that has undergone a process of de-structuring and re-interpreting in a contemporary perspective.
The project for Emilio Pucci Headquarters finds its inspirations from both the heritage of the brand and the intrinsic value of the Milanese building it is hosted in.
The different levels are unified by the same technical articulation characterized by linear shapes and transparent surfaces, while the tactile perception is one of contrasts, mixing polished office partitions with raw pillars, smooth countertops and exposed ventilation and lighting plants. The lobby front office, a warm woodwork desk resting on the concrete floor and anchoring on rough pillars, is representative of the approach: a timeless, classical aesthetic that has undergone a process of de-structuring and re-interpreting in a contemporary perspective.
Client: Emilio Pucci S.r.l.
Typology: Office
Location: Milan, Italy
Year: 2017
Photographer: Diego Diaz
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Campamac
Osteria di Livello

The inspiration was drawn from a certain English flair, while remaining strongly attached to the land, the view and the heritage of this Piemontese spot.
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Campamac
Osteria di Livello

The restaurant represented a complex challenge, yet very clear: a warm, charming space recalling the tradition of the Langhe area with a contemporary twist.

The inspiration was drawn from a certain English flair, while remaining strongly attached to the land, the view and the heritage of this Piemontese spot. The design encompasses every aspect of the interior, from the finishings to the furniture, lighting, and set up. The spaces reflect the various functions of the not-only-restaurant: the entrance counter with its bar and local high-end groceries shop, the main dining area with its hillside view filtered through a tropical inside greenery, the precious privé with custom-designed marble table and the spectacular wine cellar on the basement floor.

If a great role is played by wine, the importance of extraordinary food is not secondary: you can always keep an eye on the kitchen through the see-through partitions and admire first-hand the extensive selection of meat from both a local and international selection. Since everything is on sale – including the artwork – focusing on the layout was crucial, assuring a flexible space while also granting an adequate frame for food, wine, art and design.
A warm, charming space recalling the tradition of the Langhe area with a contemporary twist. The design encompasses every aspect of the interior, from the finishings to the furniture, lighting, and set up. The spaces reflect the various functions of the not-only-restaurant: the entrance counter with its bar and local high-end groceries shop, the main dining area with its hillside view filtered through a tropical inside greenery, the precious privé with custom-designed marble table and the spectacular wine cellar on the basement floor. Moreover, you can always keep an eye on the kitchen through the see-through partitions and admire first-hand the extensive selection of meat from both a local and international selection.
Client: Campamac S.r.l.
Typology: Hospitality
Location: Barbaresco, Italy
Year: 2017
Photographer: Carmine Conte
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Moschino
new flagship store

Moschino brand new flagship store in rue Saint-Honoré, a magnificent late-18th-century building in pierre de Paris transformed into an exhibit-like space inspired by modern art galleries, in collaboration with the creatve director, Jeremy Scott.
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Moschino
new flagship store

Moschino is opening a new flagship store in the heart of the French capital on rue Saint-Honoré. Creative Director Jeremy Scott wanted to transform the magnificent late-18th-century building in pierre de Paris into an exhibit-like space inspired by modern art galleries.
The new store concept, which was conceived and curated by architect Fabio Ferrillo in respect of the original essence of the interior, covers 270 square meters divided on two levels between the ground and first floors, which are visually connected through a two-story space and imposing curved staircase that becomes the focus of the architectural perspective.
The street entrance with store window immediately projects the visitor into an emotional experience marked by the natural reflections of the surfaces and a double lighting system, composed by narrow luminous strips inserted in the flooring and by a magnetic modular LED system, designed by the architect and developed with Flos to provide direct lighting throughout the space but also enhance surfaces indirectly.
Walls with a refined cement finish enclose the Italian terrazzo flooring and accommodate a complex system of translucent resin panels in delicate shades organized to flexibly and dynamically display removable satin-finish steel shelves, racks, and storage elements. Rose granite and Plexiglas elements and bronze railings give the space an extremely sophisticated and contemporary look. The entirely customized furnishings also include steel display cabinets, colored resin and cement display consoles, and black matelassé leather modular sofas.
From the ground floor, dedicated to accessories, the presentation of the collections continues to the first floor through a spacious display area with ready-to-wear lines. Next to the balcony overlooking the ground floor is a private lounge with sliding pocket doors and two fitting rooms decorated with luxurious pale blue rugs and adjustable mirrors framed by a narrow strip of light.
The exclusive customer experience in the Moschino gallery store transports the visitor into an exciting and engaging dimension that accentuates the aesthetic impact of the collection and simultaneously contextualizes the brand's amazing artistic spirit represented by oversized objects like the ones seen in the boutiques of New York and Milan.
In the interior of the rue Saint-Honoré store, these unexpected presences are inserted in the space like genuine works of art evoking the imagery and iconography of the fashion house. Reproducing the shopping bag or pump, this new version dematerializes them into translucent silhouettes redefined by narrow luminous lines.
The new store concept, which was conceived and curated by architect Fabio Ferrillo in respect of the original essence of the interior, covers 270 square meters divided on two levels between the ground and first floors, which are visually connected through a two-story space and imposing curved staircase that becomes the focus of the architectural perspective.
The exclusive customer experience in the Moschino gallery store transports the visitor into an exciting and engaging dimension that accentuates the aesthetic impact of the collection and simultaneously contextualizes the brand's amazing artistic spirit represented by oversized objects like the ones seen in the boutiques of New York and Milan.
In the interior of the rue Saint-Honoré store, these unexpected presences are inserted in the space like genuine works of art evoking the imagery and iconography of the fashion house. Reproducing the shopping bag or pump, this new version dematerializes them into translucent silhouettes redefined by narrow luminous lines.
Client: Moschino S.p.a.
Typology: Retail
Location: Paris, France
Year: 2018
Photographer: Elena Datrino

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OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store

Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store
OFF Arch - Twinset Milano new flagship store

Twinset Milano
new flagship store

OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters

Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters
OFF Arch - Emilio Pucci Headquarters

Emilio Pucci Headquarters

OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello

Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello
OFF Arch - Campamac Osteria di Livello

Campamac
Osteria di Livello

OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store

Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store
OFF Arch - Moschino new flagship store

Moschino
new flagship store

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OFF Arch

Established in 2010 by architect Fabio Ferrillo, OFF Arch is a Milan-based architecture and design studio specialized in fashion retail, hospitality, institutional and residential interiors worldwide. The team is composed of dynamic and passionate architects, engineers and designers working together with a contemporary approach.

Via Amatore Sciesa, 9
00100 - Roma
ITA
ffa@offarch.com